Category Archives: Uncategorized

Web Development And Design: A powerful tool for business growth

To grow your business and make it rank higher in the market you need to develop an effective web presence. Most businesses keep…
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Get the highest reach on your social media handles. See How?

Social media posts or stories? What is more effective? Well we all are aware of what exactly social media is. So basically, social…
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Are you making these mistakes in your business? STOP!

Some common web designing and development mistakes businesses do! Web design refers to the design of the website that is displayed on the…
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Is Search Engine Submission Necessary?

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by…
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Beta Web Solutions Digital Marketing Agency

Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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Beta Web Solutions Digital Marketing Agency

Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Beta Web Solutions Digital Marketing Agency

Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now…
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