A beacon in the dental care world based in Lynnwood, WA, aimed to broaden their online presence and drive patient leads, leveraging their unparalleled commitment to modern science and technology.
Challenge
The task at hand was to attract new potential patients without overwhelming the existing ones with repetitive information.
Solution
We crafted a two-pronged advertising campaign for Lifetime Dentistry. By leveraging both Call and Search campaigns, we targeted potential patients precisely when they were seeking dental care solutions. Our strategy emphasized the predictive and preventive aspects of dental care, aiming to attract audiences who value quality and long-term care. Additionally, to ensure optimum reach and prevent repetitive targeting, we applied user-specific frequency caps.
Results
We achieved an impressive Cost Per Lead (CPL) of just $8.96, leading to a total of 1,516 leads from an investment of $13,580.67. This brought about a staggering lead value of $303,200, offering a substantial Return on Investment (ROI) for Lifetime Dentistry. Through strategic call and search campaigns, we ensured that people in and around Lynnwood, WA, knew that Lifetime Dentistry was their go-to place for a lifetime of dental health.
$8.96 Cost Per Lead
1,516 Leads
≈22.32 ROAS
From The Client
"These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority."